Packaging Blog
2026-07-02 · 4 min read
Kraft Paper Bags vs White Paper Bags: Which One Should You Choose?
Compare appearance, print results, cost and use cases for two common paper bag options.
Kraft paper gives a natural look
Kraft bags are often chosen for food, grocery and eco-positioned retail packaging. The brown base affects color brightness.
White paper supports cleaner color
White paper is useful when brand colors must appear cleaner and more consistent, especially for retail and gift packaging.